Privacy Policy

Fruity Lux. ("Fruity Lux", "we",  "us" or "our") respects your privacy! We know you care how information about you is used and shared. This Website Privacy Policy (the "Policy") describes our privacy practices with respect to information collected by or submitted to us on our website. This Policy is made a part of and in accordance with the Fruity Lux's Terms of Use.

By visiting our website, you acknowledge and agree that you have read this Policy and agree to the collection, use and other processing of your information in accordance with the practices described in this Policy. If you do not agree to all of the terms, conditions, and practices set forth herein, do not access the Website or any of its pages.

This Website is intended for adult use only, and we do not knowingly collect any personally identifiable information from anyone under the age of 18. If you are under 18 or under the legal age to enter into enforceable contracts in the jurisdiction from which you are accessing this Website, you may use the Website only with the consent of a parent or guardian.

The Information We Collect and How We Use It
The information that may personally identify individuals, we collect for orders, purchases, when individuals create an account or knowingly and voluntarily provide such information to us. We collect information about individuals when they submit comments, questions or requests for information to us via Live Chat, Email, Social Media or over the Phone. We use the information we receive to operate and improve the content of this Fruity Lux site and to provide the product(s), service(s) or information, or carry out the transaction(s) that you have requested or authorized. We may share parts of the information we gather on our Fruity Lux site or otherwise maintain such information with our branch, franchisees and trusted third party service providers as necessary for them to perform services on our behalfs, such as processing credit card payments or deliveries. Data collected on our website, that could directly or indirectly identify you:

Telephone number
Email address
Payment Information

Personally identifiable information collected in the following ways and for the following purposes:

Orders and purchases Online / Phone 
We conduct financial transactions via secured payment gateways Sage Pay, PayPal to allow for the encryption of all transaction submitted on our Sites in order to protect your Credit / Debit card and other information. We do not store any Credit / Debit card information on Fruity Lux site!  If you submit an order for a product on the Fruity Lux Sites or placing a Phone order, you will be required to provide a verifiable and accurate identity and contact information, delivery and billing address, and payment information. This personally identifiable information will be used for billing purposes and to fill product orders, to send you emails and text/Sms messages about promotions if you have opted in, and may be retained for record keeping and legal purposes along with the content of your order.

Call Recordings
Recording of calls is necessary to protect the interests of you, our customers and our staff. This privacy notice explains how we use recordings of phone calls.  When a call is recorded we collect a digital recording of the telephone conversation, the telephone number of both parties (internal and external). Personal data revealed during a telephone call will be digitally recorded for example name and contact details to deliver appropriate services. Phone call recording will be turned off, when a customer's credit or debit card details are given, in line with Payment Card Industry Data Security Standards (PCS DSS) and data protection legislation including General Data Protection Regulations ('GDPR').

Call recordings will be used

To assist in the monitoring of staff performance and adhere to quality standards
To investigate and resolve complaints.
For the detection, investigation, and prevention of crime (including fraud).
To take action to protect staff from abusive callers.
All call recordings are held securely by the IT Service. Only a Head of Service may request a copy of a call through a prescribed form for a specific reason.
Sharing data under Data Protection legislation

We may be required or permitted, under Data Protection legislation, to disclose a call recording including your personal data without your explicit consent, for example, if we have a legal obligation to do so, such as for:

Law enforcement
Fraud investigations
Criminal prosecutions
Court proceedings 
Recordings are kept securely and confidentially!

Electronic Mail and Social Media

Fruity Lux may retain the content of any e-mail or social media posting that Fruity Lux receives, the email or social media account address from which it is sent, and our response. Content and other information in or related to emails sent by you to Fruity Lux or postings, photos or video on any of Fruity Lux social media platforms, such as Facebook, Twitter, Google+, Instagram, YouTube may be used for other marketing purposes (as "Testimonials"), or in accordance with the Terms. Please be aware that when you receive a receipt acknowledging your email or an upload to one of our social media accounts or your submission of an order or application form, it means that the message or form has been routed into the Internet, and not that it has been received by us. We also collect information automatically using technology when you visit our Sites or social media pages or when you open one of our emails. For additional details about the information we collect using technology, please see the COOKIES  section.

A cookie, also known as an HTTP:// cookie, web cookie, or browser cookie, is a small piece of data sent from a Fruity Lux Sites and stored in a user's web browser while the user is browsing our Sites. Every time the user loads our Sites, the browser sends the Cookie back to the server to notify the Fruity Lux Sites of the user's previous activity. Web beacons (also known as image tags or web bugs) are small pieces of code used to collect advertising data, such as counting page views, promotion views or advertising responses (Web beacons). Our Sites’ web server automatically collects and we may use your Cookies, Web beacons, and other similar technologies to collect “non-personal” information as you browse our Sites. We may also collect your location (IP address)

Please contact the Fruity-Lux if you have a problem with your order:

Fruity Lux Contacts:

Tel: +44/ 208 366 9995